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Entries in Conan (3)

Monday
Nov082010

All The World's a Conan Ad! Also: TBS Throws George Lopez to the Wolves

It appears that every pixel of blank space on the whole entire Internet has been wrapped with advertising for Conan today. (Except all our space!) This is what MILLIONS OF DOLLARS (give some to me!) of online advertising looks like.

 

Thanks for pulling America out of the recession with these ads, Conan!

BUT HERE'S SOMETHING THAT'S LAME:  You'd think that these network execs who've become soooo Internet-savvy could have set aside 1/100th of this marketing budget and use it towards live-streaming the show on TBS.com.  Why are we being driven to cable TV when more and more people are cutting the cord and watching stuff exclusively online?  Ratings will be big or whatever, but still.  People are going to compare its ratings to the Jersey Shore finale, last week's RAW, or that deadly Deadliest Catch episode. Seems like a blown opportunity to set some new standards! If you're going to fish where the fishes are, then you should provide for those fish the food they really enjoy eating. (frozen shrimp?)

Here's one other thing worth mentioning: While Conan got wrapped around the finest properties online, poor George Lopez was banished to the TMZ homepage! The ad isn't even flattering. :( Why does TBS hate him?? 

Wednesday
Sep012010

Conan O'Brien's TBS Show Gets a Name

Tuesday
Jan122010

Conan Prepared to Walk From The Tonight Show 

Photo: Joel Aron PhotographyConan O'Brien released a statement moments ago saying he refuses to follow Leno at 12:05, thus refusing the hosting job on The Sometime at Night Show with Some White Guy. Via the statement:

Last Thursday, NBC executives told me they intended to move the Tonight Show to 12:05 to accommodate the Jay Leno Show at 11:35. For 60 years the Tonight Show has aired immediately following the late local news. I sincerely believe that delaying the Tonight Show into the next day to accommodate another comedy program will seriously damage what I consider to be the greatest franchise in the history of broadcasting. The Tonight Show at 12:05 simply isn’t the Tonight Show. Also, if I accept this move I will be knocking the Late Night show, which I inherited from David Letterman and passed on to Jimmy Fallon, out of its long-held time slot. That would hurt the other NBC franchise that I love, and it would be unfair to Jimmy.
So it has come to this: I cannot express in words how much I enjoy hosting this program and what an enormous personal disappointment it is for me to consider losing it. My staff and I have worked unbelievably hard and we are very proud of our contribution to the legacy of The Tonight Show. But I cannot participate in what I honestly believe is its destruction. Some people will make the argument that with DVRs and the Internet a time slot doesn’t matter. But with the Tonight Show, I believe nothing could matter more.

It's about time Conan started playing hardball. Faced with the prospect of another huge programming blunder and with everything on the line, it's critical for him to go all-in.